Digital Marketing Coordinator Job Description and Its FAQ


Since the high development of digital marketing, the position of the digital marketing coordinator becomes important inside the company. Yes, we may see the detailed digital marketing coordinator job description of how the coordinator will control the running of the marketing. Of course, the roles of the coordinator here will influence the result of digital marketing.

Digital Marketing Coordinator Template

A digital marketing coordinator is also known as an e-commerce marketing coordinator. A person in this position will control some essential matters, such as integrating the digital marketing assets, commissioning the freelance copywriters, and other important jobs.

Through its essential job, of course, you –as the recruiter, should be careful in recruiting a new digital marketing coordinator. That is why you need to template of the digital marketing coordinator during opening the recruitment process.

A template will be very useful to help you make a document for the recruitment. Yes, through a template, there is a default scheme of the digital marketing coordinator job description, so all you need to do is only personalizing detailed information there.

Digital Marketing Coordinator Responsibilities

Coordinating digital marketing becomes the basic and first responsibility of the digital marketing coordinator. However, substantively, a digital marketing coordinator has some other responsibilities to be handled.

Detailed responsibilities to be handled by a digital marketing coordinator are:

  • Optimizing SEO
  • Developing and sourcing the digital content for the platform of marketing
  • Coordinating the events of the marketing
  • Identifying and engaging with the vendors
  • Researching the trends of the market
  • Negotiating the agreements of the sponsorship
  • Editing the material for marketing
  • Handling the products and the launches of the services
  • Creating and managing the lists of the mailing
  • Supporting the initiatives of the marketing

Digital Marketing Coordinator Requirements

For those who want to join with the recruitment of the digital marketing coordinator, these are some requirements that should be owned. The requirements will be the ways to qualify which agent that can handle this job description well.

Some requirements of the digital marketing coordinator to be known are:

  • Degree in advertising, marketing, or equivalent
  • Good knowledge of CMS
  • Active in all kinds of social media
  • Excellent skills in copywriting and copy editing
  • Good organization skills
  • Strong literacy of computer
  • Experience in project management
  • Strong attention to detail
  • Good knowledge of web analytics
  • Strong presentation skills
  • Good communication skills both verbal and written
  • Open-minded
  • Good personal skills
  • Ability to work on a team
  • Good leadership skills

Digital Marketing Coordinator FAQ

What are the main duties of a digital marketing coordinator?

Coordinating all services of digital marketing becomes the main duty of the digital marketing coordinator. However, they also should have a creative mindset, especially to create marketing content and marketing ideas to maximize achievement.

Can I edit the posted job description of a digital marketing coordinator here?

Yes, you can. The samples and templates of the digital marketing coordinator job description here are editable. You just need to click the download button to get it and then use Microsoft Word or other software to edit and to personalize detailed information inside it.



Scroll to Top